In today’s competitive business environment, employees are constantly vying for methods to climb the corporate ladder. Trying to make steady gains over time, they work tirelessly, diligently investing in the time and effort to make sure that they get noticed. Over time, they climb the proverbial ladder, increasing their pay whilst increasing their degree of responsibilities.
Just as much a the planet is gripped in this particular rat race, you can find those that dream to exit this constant and never-ending battle of wits. The creative lot — those who are looking to express themselves in a medium that doesn’t involve three-piece suits and the doldrum of boardroom meetings — are opting to reside an untethered life.
The world wide web has afforded us that freedom. We have the liberty to become digital nomads and earn earnings from all over the world. The majority of people who flourish in this endeavor opt for how to start a blog. They escape to some exotic destination such as the tropical jungles of Costa Rica or maybe the sugary-white-sanded beaches of Mexico where they are able to survive the cheap while building their digital empires.
For people who would like to start a blog and earn a real income, this is basically the ultimate freedom. However, this digital nomad lifestyle isn’t that new. Individuals have been generating an income online for years now. And as the internet saturates a lot more of your global populous, earning that income becomes both easier and harder as well.
A lot of people that set up a blog might not know what they’re set for. They might not fathom the level of work that’s awaiting them. Sure, gone are the types 9-to-5 hours where they have to sit in the cubicle with their heads down or in some office about the 12th floor in a corporate building in some business park, but so may be the guarantee for any semblance of pay.
No. If you’re looking to begin a blog, be ready to earn no money. That’s correct. You won’t earn money being a blogger. Not in the beginning at the very least. Not unless you’re a social media star with numerous followers or even a semi-celebrity that already posseses an audience or even a platform. If you’re a so-called newbie, expect to experience some pain.
I don’t say this to dissuade you against blogging. Not one bit. Actually, if you’re seeking to start up a blog and earn a respectable income like a blogger, there are actually certain steps that one could choose to use succeed and also exit the rat race. But it really won’t be quick. Plus it certainly won’t be easy whatsoever.
The unfortunate truth is there are an abundance of internet marketers (IMs), who can jump up and down to market the latest system that can make you rich by catapulting you to the very top of Google’s search results. Well, it doesn’t quite work doing this. There is no shortcut. There is no hack. You must make the efforts and perform the work.
As somebody who teaches about SEO, I can tell you that you’ll be facing an extended road when you first set up a blog. You will find a considerable amount of data you need to grasp around the technical side of blogging, and you have to seamlessly integrate by investing in your creative approach. To put it briefly, there’s a steep learning curve.
However, towards the victors go the spoils. Those that start a blog and don’t actually quit, continuing to push forward, make tremendous levels of income with time. Not overnight. Nothing good comes quickly. You’ll need to make the work. But this is undoubtedly one of the best ways that you could generate income provided that you know very well what you’re doing.
How To Make Your Blog
Okay, therefore if that doesn’t dissuade you one bit, or you’ve already decided to get started on your blog, here’s what you must do within a step-by-step format. First, I need to premise this by proclaiming that this post is largely based off of the WordPress blogging platform. It is far from a step-by-step configuration self-help guide to WordPress, but it does reference the system often.
Why? While there are additional platforms for blogging, WordPress is easily the most mainstream, with nearly 100 million installations up to now. Yes, that’s plenty of blogs on the market. In fact you will find approximately 1000 websites being created every minute of each and every day, by using a large largest part of those being blogs. So if you’re starting your blog, you’re likely starting a WordPress blog.
Step #1 — Pick A Niche
Your first part of starting your blog is selecting a distinct segment. Maybe you’ve already selected a niche market. Perhaps you haven’t. Your niche will essentially be your content angle. What will you write about? What information are you going to convey? Will it be in regards to a specific industry? Maybe it will probably be regarding a certain region of skills or personal development? Anything, select it now.
Some individuals will believe that you shouldn’t begin a blog in the niche that isn’t too popular. As an example, if you would like talk about something such as crocheting or playing a specialized instrument, recognize that the appeal from the blog could only be as large as the entire global audience with your prospective language. Some things simply don’t have a large audience.
Mass attract a large audience is the objective of any blogger that starts a blog. While saturation into the marketplace is actually difficult in any manner which you slice it, starting with a reduced audience won’t allow you to. If you want to discuss resume writing skills, as an example, you should take a broader approach of larger business or employment skills and knowledge.
Step #2 — Find A Good Domain Name
The next phase in starting your blog and ultimately earning a good income, is to discover a good website address. Website names are on the go nowadays, there are all sorts of new extensions available. However, I would personally advise that you stick with the dot-com domain extension. If you can’t believe it is by way of a regular search, try GoDaddy Auctions or other domain auctioneer.
Should you absolutely cannot locate a dot-com domain, then you could choose a different extension, but take care not to make that extension country specific. For example, don’t use .US or .CA or even top-level domains like .info or .cc or .name because you simply won’t obtain the same global awareness and appeal that you would having a dot-com domain address.
You also want to guarantee the website address is short. Don’t exceed three words. Two words is ideal, but three words will be your absolute maximum. Simply speaking, you must avoid any domain name that is greater than 15 characters. In other words, Google doesn’t like website names over 15 characters.
You should also avoid hyphens with your domain address as these are generally indicators of spam. Find a website name with two words that will not use hyphens and then try to decide on a dot-com domain. You should also use a keyword with your niche inside the domain name if you can. It’s not mandatory, but it’s an added bonus for SEO in the future.
Step #3 — Decide On A Hosting Account Provider
Your following element of putting together your blog is always to decide on a hosting provider. There are numerous great hosting companies on the market and the options are entirely your decision. Use Google to conduct several searches on “best hosting providers” or “best wordpress hosting accounts” and the like.
What you’ll come to find are lots of articles loaded with affiliate links so take care in the hosting account you eventually sign up to as it might not actually be the best. It is really an important step to do your research since your hosting provider will essentially be your partner inside your blogging venture, so choose wisely.
One of the crucial sides that you ought to try to find is the uptime of the provider. Search around and see if there have been any major problems connected with that host company. Search for reviews and decide on the cost point you’re happy to spend. You should also be sure that the hosting provider carries a WordPress plugin if you’re not every too acquainted with setting up software for example WordPress with a hosting account.
Most hosting providers will provide you with a WordPress plugin making it not too difficult to setup WordPress on the hosting account. But it’s your duty to locate the proper provider and obtain the right hosting account. At first, you won’t want a high capacity account. But as you may grow, you’ll need to make sure you have the correct quantity of space and bandwidth to support your traffic. Those are good problems to get, but you won’t get them at first.
Step #4 — Install WordPress
Okay, you’ve located the hosting account. Now, you have to install WordPress. There are some best-use practices when setting things up here. By way of example, you need to select a good blog title for your personal blog. Make sure that it’s not very long and it’s connected to your niche or intended topics.
You also need to do such things as select a theme. What will your design appear to be? Would you like to use a standard theme that’s free or would you like to splurge over a premium theme? You can find literally hundreds of 1000s of WordPress themes which can be chosen to hep you together with the design and layout of your blog. Two of my favorite choices for sourcing premium WordPress themes are Envato’s Theme Forest and Template Monster.
Some things that you need to take note of these days is to ensure whatever theme you put in, that it’s responsive. That means it must be optimized for mobile and tablet layouts and whatever might come next. Mobile searches have right now far surpassed desktop searches, and desktop is slowly fading away.
If you don’t feel comfortable doing this, then look for some hired help on the site like Upwork or Fiverr, where you’ll find no shortage of folks willing to help you out for a very nominal fee when they are not only starting your site, and also setting it up, installing a style or even customizing it too.
Step #5 — Configure Accelerated Mobile Projects (AMP) Pages
The AMP specification is vital due to globally slow internet speeds in the majority of countries. While this especially applies to developing countries, most places, including North America, don’t offer lightning fast internet speeds on mobile phones. To include in that, many website and blog owners don’t know the mechanics in site speed and the ways to ensure the framework of the site loads quickly so as to never frustrate visitors.
Google is aware that most people will abandon an internet site that’s slow-loading. To combat that, it’s created the AMP specification to help you make sure that pages load rapidly. AMP is a winner at doing this by thinning on the page and removing extraneous bloated elements that use up a lot of front-loading resources. Specifically, uncover more in regards to the AMP specifications here. To put it briefly, here’s an overview of the things AMP does:
Replaces every image referenced featuring its respective sizes in accordance with the viewport in the viewer.
Helps to ensure that inline images are visible on top of the webpage’s fold (i.e. where it gets cutoff before scrolling).
It converts CSS variables to inline code that don’t require it to parse in the market to a different document.
Takes extended components and preloads them into memory.
Conducts an exhaustive minification of all CSS and HTML code to make sure ultra-fast loading speeds.
In order to setup your WordPress blog to back up AMP, all you should do is install the proper plugin, which you can find here. This plugin will support you with ensuring that your pages are AMP-specification ready.
Step #6 — Setup Google Analytics
The next phase in starting your blog is to ensure you install an analytics system. Google Analytics is a great choice and very easy to setup in your WordPress blog. Once you’ve created an Analytics account, install an Analytics plugin or use Google’s Tag Manager plugin to configure and link everything together.
Once that’s completely, you need to install an AMP analytics plugin to ensure that you can track AMP pages, which will never be trackable using a standard Analytics install since it’s a minified page and it will require a different file to its current iteration so that you can track AMP page visits.
You can’t analyze and track work and the potency of your blogging without good analytics. Make sure that you set this up properly on the outset to be able to gauge how good your marketing attempts are panning out.
Step #7 — Write Keyword-Focused Content
Starting a blog that truly makes money involves a lot of writing. Yet not just any writing. You must write keyword-focused content and get it done repeatedly. With regards to writing your content, you can find a large amount of rules that you ought to follow if you wish so that it is effective in terms of SEO (in fact over 200 which you may learn about here), but try not to allow that to overwhelm you.
In the 1st year, you won’t get much traction out of your efforts. Even though you write a tremendous amount of great content, unless you get incredibly important domain names to connect to you thru other great content, it will likely be slow-going at best. But you should stay the course.
The target? Develop a schedule and adhere to it. In the beginning, write the maximum amount of content since you can and share it everywhere. However, don’t sacrifice quantity over quality. Make certain that every one of the posts are great, high quality posts that happen to be both related to your audience and niche as well as being keyword-centric. Don’t veer off topic or continue on one tangent after another.
Provided you can keep the readers engaged and actively reading your site content and digesting it thoroughly, Google will take notice. Engagement, calculated through things like the normal time spent reading your content, average session time, exit rate, bounce rate, and the like, is one of the primary components when ranking on Google’s competitive Search Engine Results Pages (SERPs).
Step #8 — Select An Income Stream
Your blog site won’t generate income immediately. It really won’t. Whatever anyone promises you, without the right audience and saturation on search engine listings, you merely won’t possess the traffic. However, you should still choose how you’re going to make your money. Pick earnings stream.
Will you sell ebooks? Would you like to become an associate? Do you want to run ads (I don’t suggest this except if you have numerous visitors monthly) or will you sell some other products maybe? Sometimes, people start blogs to aid bolster their websites and then sell on some particular professional service. Whatever it is, you must select what it will likely be.
The facts? Making money from blogging won’t be simple. People will sell a dream, but those hopes will probably be dashed half a year or even a year in your endeavor. However, the biggest difference between the blogs that will make outlandish income and people who fail are the basic fact that the people who don’t stop ultimately reach their goals.
That’s the purpose. But just before getting there, pick a revenue stream. Most people select affiliate sales. You won’t make any cash with Google ads or any other forms of ads unless you sell private ads on your blog for the fixed monthly cost. You could make some amount of money then. But affiliate sales will be your best hope at the outset.
Once you’ve decided on a revenue stream, integrate that into your content as well as your posts. Make sure that it’s highlighted in your blog. Don’t inundate people with ads everywhere or a lot of links which lead to sales pages. People won’t like that. You have to have some tact and decorum when you do this otherwise you’re gonna upset lots of people.
Step #9 — Create A Value Ladder And Sales Funnel
Okay? A what? Sorry should i lost you. However, if you’re interested in ensuring the blog that you started can make some serious coin with time, you will need what’s referred to as a value ladder and a sales funnel. If you’ve never been aware of those two concepts, let me explain. To begin with, you want a system for e-mail marketing. There are many great plugins and programs to send out out emails.
If you scour the net, you’ll find companies like Aweber, Get Response, Mail Chimp, Constant Contact and plenty of others with regards to email marketing. The initial thing you must do would be to pick one of those companies and integrate it into the blog. Second, you should build a free offer. What is going to you allow away in exchange for that lucrative email address?
Keep in mind that e-mail marketing is when the gold is. But it really doesn’t happen without having a large level of subscribers. You require tens of thousands of active subscribers to generate a very significant income through e-mail marketing efforts. And this doesn’t happen quickly whatever anyone tries to let you know.
Once you’ve built your free offer, you should develop a value ladder. What will you sell on the next step up? Build your own digital products if you’re interested in earning a real income from your blog. Decide on the next sale or dollar amount such as $99 on the next phase, $499 on the second, $1,999 in the third, $9,999 in the fourth, and $24,999 around the fifth.
Yes. Men and women will pay $25,000 to sign up with some mastermind program if you have enough authority and your sales funnel is convincing enough. Your profits funnel will actively market this for yourself automatically, supplying you with residual income and the freedom to travel the entire world or do whatever you desire while earning serious income from your blog.
Step #10 — Rinse. Repeat. Keep Going
Give it time. Everything good comes in time. If you’re starting a blog to earn money today, you can prepare to be disappointed. However, provided that you ultimately understand that your income should come eventually, and you’re blogging since you adore it, then you’ll succeed over time.
All you want do is carry on. Rinse. Repeat. Time and again. Keep churning out great content and people could eventually take notice. Get social on social media marketing and share your articles everywhere that you possibly can. It’s planning to feel frustrating at the beginning. I still remember the beginning and just how painful it was actually to see a tiny trickle of traffic. But that changes after a while.
Constantly keep learning and doing your better to understand a lot more about blogging and convey important lessons for your audience and you’ll succeed. Among the most successful blogs on the planet are earning vast amounts of money a month. Don’t expect that to take place right away. But that does reveal to you the possibility of what you can accomplish within this industry should you stick to it.